Ep183: Untying the knot with Brent Hilvitz and Vincent Reece

In this episode of the Bookmore Show, I sit down with Brent Hilvitz and Vince Reese to discuss their co-authored book, "_Untying the Knots,_" which focuses on navigating real estate and mortgage issues during divorce. Brent, a real estate expert, and Vince, a mortgage lender, share insights on how they aim to simplify the asset division process, particularly in real estate.

We explore why they chose to target individuals going through divorce, noting that it’s a life event that prompts asset division regardless of market conditions. They emphasize the importance of understanding options available to those affected, such as refinancing or keeping marital property.

Brent and Vince discuss the evolving landscape of real estate and lending, particularly how recent interest rate hikes have influenced clients' perceptions of their financial options. They stress the significance of early engagement, as proactive measures can lead to better outcomes.

The conversation highlights the value of starting discussions about financial decisions before divorce proceedings are finalized. By providing a roadmap for individuals in this situation, the authors hope to equip them with knowledge and strategies to navigate the complexities of divorce and real estate. Overall, this episode serves as a guide for anyone facing these challenges, offering practical advice and support.

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Ep182: Elevating Your Digital Strategy with Philippa Gamse

Today on the Book More Show, I sit down with Philippa Gamse, co-author of 42 Rules for a Web Presence That Wins, to break down the essentials of web strategy and analytics. Philippa shares how her book, inspired by The Hitchhiker's Guide to the Galaxy, simplifies digital concepts into 42 straightforward rules designed for business owners building an impactful web presence. We discuss creating accessible content that establishes authority without overwhelming readers, especially those new to the digital landscape.

Philippa and I then explored the importance of business analytics. She shares client stories illustrating how connecting website and social media analytics can drive tangible outcomes—like tracking product sales or course sign-ups—by turning data into actionable insights.

As we wrap up, we look at optimizing podcast and website strategies. She then offered practical tips for increasing visibility and making the most of existing content.

This conversation is packed with advice on leveraging relationships, customer feedback, and content planning to refine your digital footprint. Join us for insights that can transform your web presence and business growth approach.

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Ep181: Authoring Success with Igor Kheifets

In this episode of the Book More Show, I talk with Igor Kheifets about his journey from a traditional upbringing in Ukraine to becoming a leader in entrepreneurship and digital marketing. Growing up in a family of educators, Igor was expected to follow a conventional career path. Instead, he chose a path that offered more freedom and creativity, leading him to affiliate marketing and email list building.

Igor shares practical insights into email marketing, focusing on the importance of building an engaged audience as a foundation for financial stability. He explains how a well-maintained email list supports resilience in changing markets and serves as a dependable channel for promoting products and services. Igor’s experience highlights the value of adaptability and persistence in a digital world.

We also talk about Igor’s journey to becoming an author, and how publishing a book can establish authority and credibility. He describes the unique benefits of physical books in building connections, gathering leads, and leaving a lasting impact. For anyone interested in entrepreneurship, digital marketing, or personal branding, this episode offers practical insights drawn from Igor’s story.

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