Today on the Book More Show, I'm talking with Betsey Vaughn about the opportunity to engage people in the current moment.
There are unprecedented challenges as we all get used to today's 'new normal,' but in these changes are opportunities to be a leading voice and add value to those who could benefit from your knowledge.
It doesn't have to be earth-shattering insights. People still are still looking to buy flowers, run their business, or plan for their retirement, but NOW is a unique time to share your ideas and start a conversation, especially if you consider and write based on how the current situation is impacting your readers.
We talk about some great examples in today's show, and no matter what business you're in, something will resonate and focus your mind on finding your opportunity.
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Transcript: Book More Show 101
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